App Store Launch & Growth

Launch on the App Store and Google Play, then grow

Getting an app approved is only the first step. It also has to be found, downloaded and paid for. We publish and maintain our own apps on the App Store, so we work through review guidelines, store listings, subscriptions and paywalls ourselves, not just for clients. We prepare your submission, optimise your listing for search and conversion, implement in-app purchases correctly and set up the analytics that show which changes actually move installs and revenue. Everything publishes under your own developer account.

Get a free quoteReply within one business day · Istanbul, Turkey

What we deliver

Store submission and review

Developer account setup, privacy details, review notes and responses to rejections on the App Store and Google Play.

App Store Optimization (ASO)

Keyword research, titles, subtitles, descriptions, screenshots and preview copy built for search and conversion.

Subscriptions and in-app purchases

StoreKit and Google Play Billing implementation with trials, introductory offers, restore purchases and server-side receipt checks.

Paywall design and testing

Paywalls placed at the right moment in the journey, with variants you can test without shipping a new build.

Growth analytics

Install sources, onboarding funnels, trial conversion and retention dashboards so you know where to invest.

How we approach it

Learned on our own apps

We run subscriptions, paywalls and store listings for apps we own, so our advice comes from day-to-day practice.

Guidelines first

We review your app against store guidelines before submission, reducing the back-and-forth of rejected builds.

Monetization that respects users

Clear pricing, honest trials and easy restores keep reviews healthy and refunds low over the long term.

Technologies

  • App Store Connect
  • Google Play Console
  • StoreKit 2
  • Google Play Billing
  • RevenueCat
  • Firebase Analytics
  • Fastlane

Built by our team

These are apps we publish and maintain ourselves on the App Store, including premium subscriptions and ongoing listing updates.

How we work

  1. 01

    Discovery

    A short call to understand your goals, users and constraints. You get a clear scope, timeline and estimate.

  2. 02

    Design

    User flows and high-fidelity screens that follow Apple’s Human Interface Guidelines — reviewed together before a line of code.

  3. 03

    Build

    Iterative development in Swift and SwiftUI with regular TestFlight builds, so you can try the app on your own iPhone as it grows.

  4. 04

    Launch

    App Store assets, submission and review handled end to end. Your app goes live under your own developer account.

  5. 05

    Support

    Bug fixes, iOS version updates and new features after launch — based on real user feedback and analytics.

Questions

Why do apps get rejected by App Store review?

Common reasons include incomplete metadata, missing privacy disclosures, broken sign-in for reviewers, unclear subscription terms and features that rely on web content without enough native value. We check for these before you submit.

What does App Store Optimization actually change?

ASO covers the parts of your listing that affect search ranking and conversion: name, subtitle, keywords, screenshots, description, ratings and update cadence. We work on these iteratively and track the results in App Store Connect and Play Console.

Should my app use a subscription or a one-time purchase?

Subscriptions suit apps that deliver ongoing value, such as content, AI features or sync. One-time purchases fit tools with a fixed feature set. Many apps combine a free tier with a premium subscription. We help you choose based on your costs and how people use the app.

Can you implement paywalls in an app we already launched?

Yes. We add in-app purchases, a paywall and entitlement checks to existing iOS and Android apps, and set up analytics so you can compare conversion before and after.

Have a project in mind?

Tell us about it. Our team in Istanbul replies within one business day with next steps and a free intro call.

Start a project